Ashdan Group
Revenue Generated
£100,000
Avg. Views
200k Per Post
Avg. Booked Calls
30 Per Month
Avg. Projects Closed
1.5 Per Month
Avg. Followers
250+ Per Month

Project description
We began working with JJ (John Johnson), founder of Ashdan Group, in October 2025, supporting the business during a critical period where positioning and credibility needed to change fast. Ashdan Group operates as a PM and QS consultancy for large residential developments, and the immediate objective was to elevate their digital presence quickly to support active tenders and live opportunities already in the pipeline.
Within a 30-day turnaround, we delivered a full brand rework and a complete overhaul of Ashdan Group’s digital presence (excluding a new website). This included refreshed brand visuals, a rapid social media makeover, high-impact content rollout, and SEO-focused blog content to strengthen credibility and visibility. The goal was simple: make the business look established, authoritative, and capable of handling larger schemes – and do it immediately.
The outcome was highly successful. Within that short window, we assisted Ashdan Group in closing three large development projects, securing over £180,000 in project fees across residential schemes and expert witness construction court cases. All work was B2B-focused. Alongside this, we ran a targeted email campaign that booked three meetings with qualified architects on the very first day, one of which led to a £15,000 service fee project in December through direct recommendation. While we’re not currently working together due to Ashdan Group operating at capacity, we’ve agreed to resume services in the near future as the business expands again – a clear reflection of the impact delivered during our initial engagement.
Key Details
- Founder: JJ (John Johnson)
- Business Type: Project Management & Quantity Surveying
- Market Focus: Large residential developments & expert witness services
- Services Delivered: Full brand rework, social media overhaul, rapid content rollout, SEO-focused blog content, B2B email outreach, digital presence repositioning
- Website: No new website build (SEO improvements delivered via blog content)
- B2B Campaign Results: 3 meetings booked with qualified architects on day one of email campaign
- Commercial Results: Over £180,000 secured in project fees
- Additional Win: £15,000 service fee project via architect recommendation
- Start Date: October 2025
Core Services Carried out:
Videography & Photography
On-site, industry-trained media for property and construction projects.
SEO
Search-led content and optimisation that drives long-term inbound leads.
Branding
Clear, credible brand identities built to win trust and bigger projects.
Social Media Management
Consistent content that turns socials into a live portfolio.
Meta Ads
Targeted Meta campaigns focused on qualified lead generation.
Google Ads
High-intent search ads capturing demand when clients are ready to act.
Website Development
Conversion-focused websites built specifically for the property sector.
In-House Sales
Industry-trained sales teams that qualify, book, and convert enquiries.
