SBK Marketing

River Construction Essex

Revenue Generated

£400,000

Avg. Views

250k Per Post

Avg. Site Visits

15 Per Month

Avg. Projects Closed

1.5 Per Month

Avg. Followers

350+ Per Month

Project description

We began working with Martin and Kayleigh, founders of River Construction, in late September 2025, partnering with them as a full end-to-end marketing and sales provider. Our role was to reposition the business, build demand locally, and generate a pipeline strong enough to support serious growth. We delivered a complete website rebuild and brand guidelines overhaul to create a professional, conversion-focused foundation from day one.

Results followed quickly. Through professional on-site media, consistent social content, and Meta Ads only, River Construction’s content now averages 100,000 views per post, driving strong local visibility across Essex. On the lead generation side, we delivered price- and location-qualified enquiries at an average cost of £12 per lead. One of the most notable outcomes was securing a £400,000 project, directly generated through the system we implemented.

Alongside paid media, we ran a highly targeted B2B email campaign designed to win commercial work in the local area. Within the first week of launching the campaign, we booked 17 meetings with qualified architects, creating immediate momentum and long-term opportunity. The overall impact was so strong that River Construction requested we pause Meta Ads until early summer to allow them to fulfil the volume of work already secured. We continue to support the business strategically, with campaigns ready to scale again when capacity allows — a clear example of marketing creating more demand than a company can comfortably handle.

Key Details

Core Services Carried out:

Videography & Photography

On-site, industry-trained media for property and construction projects.

SEO

Search-led content and optimisation that drives long-term inbound leads.

Branding

Clear, credible brand identities built to win trust and bigger projects.

Social Media Management

Consistent content that turns socials into a live portfolio.

Meta Ads

Targeted Meta campaigns focused on qualified lead generation.

Google Ads

High-intent search ads capturing demand when clients are ready to act.

Website Development

Conversion-focused websites built specifically for the property sector.

In-House Sales

Industry-trained sales teams that qualify, book, and convert enquiries.

Request more information

    We’re excited to connect with you. Required fields are marked *